Présentation du Projet

Ce projet à Hangzhou pour WestLake Select Store portait sur a compact neighbourhood store combining premium groceries, lifestyle goods, coffee service, and curated local products. L’objectif n’était pas seulement d’ajouter des rayonnages, mais de créer un système améliorant capacité, sécurité et vitesse d’exploitation.

Runda Rack reviewed the movement of goods, staff routines, available space, load requirements, and the points where time was being lost. The final design focused on wall-mounted display systems, slim centre gondolas, a smoother checkout queue, and lifestyle feature shelves.

Client et Contexte du Marché

In China’s dense commercial and industrial environment, every square metre must work harder. WestLake Select Store needed a rack system that could support change, reduce daily friction, and remain clear for staff, shoppers, inspectors, or forklift operators.

The project therefore required more than standard shelving. It needed a layout logic that could support seasonal changes, campaign peaks, replenishment, cleaning, audit control, and future expansion.

Le Défi

Le principal défi était que the store wanted a boutique atmosphere but had very limited floor area, so every shelf had to carry stock while still feeling open and curated. This issue affected productivity, safety, inventory control, and the quality of presentation or storage.

The site also had to keep operating. Existing stock, deliveries, customers, forklifts, production shifts, or sanitation windows had to be respected during installation.

Solution d’Ingénierie

La solution retenue fut shallow-depth wall bays, mixed steel-and-wood finishes, vertical category zoning, and low gondolas that preserved eye contact across the store. Heights, depths, finishes, protection accessories, and label positions were selected according to the real flow of products and materials.

The layout separated high-frequency and low-frequency areas, clarified display, reserve, inspection, and dispatch positions, and reinforced zones exposed to impact, humidity, or heavy handling.

Installation et Livraison

Mockups were reviewed on site with the store team so shelf heights, basket angles, and checkout impulse positions could be adjusted before full installation. Components were sorted by zone and numbered so installation crews could move quickly from unloading to assembly.

Critical areas were completed first. After each phase, the team checked replenishment, picking, cleaning, customer circulation, or forklift routes before migrating the next zone.

Impact Commercial

The shop gained more visible assortment without losing its relaxed neighbourhood feel, and staff could restock fast-moving categories from hidden lower storage. The result was not only more capacity, but better control of the whole operating environment.

Les indicateurs clés sont Display Capacity +26%, Checkout Flow +32%, Visual Openness Maintained. These figures show that storage capacity becomes valuable only when teams can use it quickly, safely, and consistently.

Valeur à Long Terme

WestLake Select now supports everyday convenience and weekend browsing, making the rack system part of the brand experience. The client now has a clearer standard for future upgrades and site planning.

Pour Runda Rack, ce cas démontre que chaque site exige une conception spécifique, et non une spécification générique.