Standardisation d’une Chaîne de Supérettes à Shenzhen pour PearlLink Retail
Projet Vedette

Standardisation d’une Chaîne de Supérettes à Shenzhen pour PearlLink Retail

Client PearlLink Convenience Retail
Réalisation April 2026
Standardisation d’une Chaîne de Supérettes à Shenzhen pour PearlLink Retail

Présentation du Projet

Ce projet à Shenzhen pour PearlLink Convenience Retail portait sur a fast-growing convenience chain operating compact stores near metro exits, residential towers, and technology campuses. L’objectif n’était pas seulement d’ajouter des rayonnages, mais de créer un système améliorant capacité, sécurité et vitesse d’exploitation.

Runda Rack reviewed the movement of goods, staff routines, available space, load requirements, and the points where time was being lost. The final design focused on standardized narrow-aisle shelving, beverage wall systems, checkout impulse racks, and repeatable store kits.

Client et Contexte du Marché

In China’s dense commercial and industrial environment, every square metre must work harder. PearlLink Convenience Retail needed a rack system that could support change, reduce daily friction, and remain clear for staff, shoppers, inspectors, or forklift operators.

The project therefore required more than standard shelving. It needed a layout logic that could support seasonal changes, campaign peaks, replenishment, cleaning, audit control, and future expansion.

Le Défi

Le principal défi était que each store had a different column position, ceiling height, and electrical constraint, while the brand needed one visual standard and one installation playbook. This issue affected productivity, safety, inventory control, and the quality of presentation or storage.

The site also had to keep operating. Existing stock, deliveries, customers, forklifts, production shifts, or sanitation windows had to be respected during installation.

Solution d’Ingénierie

La solution retenue fut a kit-of-parts system with shared uprights, modular shelves, magnetic category headers, and pre-numbered cartons for night installation teams. Heights, depths, finishes, protection accessories, and label positions were selected according to the real flow of products and materials.

The layout separated high-frequency and low-frequency areas, clarified display, reserve, inspection, and dispatch positions, and reinforced zones exposed to impact, humidity, or heavy handling.

Installation et Livraison

Pilot stores were measured, installed, audited, and refined before the standard was released to remaining locations in weekly batches. Components were sorted by zone and numbered so installation crews could move quickly from unloading to assembly.

Critical areas were completed first. After each phase, the team checked replenishment, picking, cleaning, customer circulation, or forklift routes before migrating the next zone.

Impact Commercial

The chain gained predictable shelf capacity, faster store opening, cleaner category navigation, and simpler procurement across 120 compact locations. The result was not only more capacity, but better control of the whole operating environment.

Les indicateurs clés sont Rollout Speed +35%, SKU Capacity +18%, Night Install Window 6 hours. These figures show that storage capacity becomes valuable only when teams can use it quickly, safely, and consistently.

Valeur à Long Terme

PearlLink can now open new Shenzhen stores with fewer custom drawings and less site improvisation. The client now has a clearer standard for future upgrades and site planning.

Pour Runda Rack, ce cas démontre que chaque site exige une conception spécifique, et non une spécification générique.

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